Here are a few facts to consider, from WalletPop:
- A whopping 70 percent of consumers color their hair to cover up their grays, said Meri Scals, founder of AllBeautyAnswers.com.
- Consumers nationwide send an average of $61.73 on permanent hair dye each time they go to the salon, estimated the Professional Beauty Association. Do the math (touch-ups eight times a year), and that’s almost $500 a year.
- Dyeing at home costs between $7 and $10 each time. Though not nearly as costly as going to a professional, those figures still add up.