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Do you ever wonder how some women can pull off a stunning mane of gray or silver hair?  You might be thinking of a few celebrities—Jamie Lee Curtis, Glenn Close, and others, but all of us have seen a magnificent display on the head of other silver sisters. So what’s up with that? Part of the equation involves understanding how your hair changes when it turns gray.

Gray hair appears when melanin is no longer produced by follicles.

Hair turning gray is a natural occurrence that can happen at any age, not just when you’re over 50. Around the time melanin production stops, sebaceous glands that provide a natural coat of oil for your hair also decrease their production. Thus, graying or silver hair may look and feel different.  It may even be a bit coarse, dry or frizzy.

A great time to reassess your hair care routine is when your hair begins to shift melanin and oil production.

Finding a suitable shampoo for gray hair should be the first step. What you’ve used in the past may not offer the same bounce, shine or sheen. When shopping for the best shampoo for gray hair, it’s important to pay attention to ingredients, speak with your stylist, and shop around!

What to look for in a gray hair shampoo

Gray and silver hair need moisture, so look for moisturizing ingredients such as shea butter, argan oil, coconut oil, or a blend of essentials oils. Some people may also benefit from shampoos that are sulfate-free, which can save the hair from being stripped of its natural oils.

Nexxus Blonde Assure Purple Shampoo for blonde, silver, or platinum hair helps neutralize brassy tones and provide long-lasting color care and color vibrancy.  This shampoo will leave gray and silver hair super shiny.


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Pantene’s Silver Expressions makes grays beautifully silver and brightens up whites by reducing dullness and eliminating brassy tones. Infused with notes of fresh, luxurious lotus flower.


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Jhirmack Silver Brightening is for gray, blonde, bleached or highlighted hair.  This shampoo is formulated with green tea extract, acai berry, folic acid, and CoQ10 to strengthen and condition your hair.


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Redken’s Color Extend Graydiant Purple Shampoo brightens and nourishes gray, silver, and light blond hair. This is an anti-yellow shampoo that tones and neutralizes brassy hair.  Formulated with customized violet pigments.


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Klorane Anti-Yellowing Shampoo with Centaury is formulated to enhance the natural radiance of white and gray hair. The centaury extract adds subtle silver highlights to hair while reducing any yellowing effects. The gentle cleansing base respects the integrity of the hair fiber.


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L’Oreal Serie Expert Magnesium Silver Neutralising Shampoo showcases the beauty of grey, white or light blond hair with color clarifying purple shampoo. The neutralizing system, enriched with magnesium and anti-yellowing agents, counteracts unwanted brassy tones.


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Aveda’s Blue Malva Color Shampoo gently cleanses hair and scalp. Adds silvery brightness to gray hair and neutralizes brassy tones in all shades. Includes Aveda’s own pure-fume aroma with certified organic ylang ylang, lemon, eucalyptus, and other pure flower and plant essences.


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Join our growing community and we’ll send you our coveted monthly “Must-Know” list of people, incredible things, and remarkable places for women 50+.